Case study
Young Soles
Young Soles is a luxury children’s footwear brand with a collection of lightweight shoes for both boys and girls from toddler to junior.
Top line results
268,702 impressions
3,153 link clicks
“We've had the rare opportunity of working with experts that not only have a deep understanding of content and marketing in the digital age, but who also have an unrivalled understanding of our target audience. With a results driven approach across a variety of key marketing channels, the team deliver a structured and scalable service and are also a pleasure to work with.”
Stuart AndersonChief Executive Officer, Young Soles
Brief
Young Soles were looking to increase their visibility across the UK with a specific interest in the promotion of their new brand launches and collections.
Goal
As well as increasing brand awareness and engagement, Young Soles wanted to increase in website traffic and sales.
Challenges
Young Soles needed to fulfil their marketing goals in a timely manner and ease the workload placed upon the current members of the team.
Solution
Digithrive devised a strategy that initially combined content marketing, targeted advertising campaigns and print advertising to build brand awareness, with the latter stages of the strategy involving catalogue advertising to boost direct website traffic sales.
Services utilised
Paid Advertising
Content Marketing
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