Case study

Nuna

Nuna is a collection of baby accessories inspired by Dutch designers. Founded in 2007 by a dad who wanted a certain style of baby items but was unable to find them, Nuna products are now sold in 47 countries.

Top line results

7.76% click through rate

76,218 impressions

Reach of 42,535

"Digithrive has excelled in providing concepts to assist us in creating engagement and optimising our investment. They have executed campaigns to the highest standard, with increased brand exposure, elevating our product offering."

Steven SmithUK Brand Manager, Nuna

Brief

Nuna were looking to promote their products to a wider audience in an informative manner, providing potential and new customers with key information about their various ranges.

Goal

To increase brand awareness and website visits.

Challenges

While Nuna had previously employed another agency to look after their digital marketing output, it had been carried out with limited success. Nuna were looking for a new agency who had a clearer understanding of the parenting landscape and would be able to provide them with better results.

Solution

Digithrive decided to utilise inbound marketing tools to introduce the Nuna brand to a new audience. First, we strategised and created a bespoke content piece that would be both informative and engaging. We then hosted and distributed this content on a variety of our Absolutely Mama brand platforms, capitalising on our authoritative position within the market and our pre-engaged, loyal audience.

Services utilised

Paid Advertising
Content Marketing

Nuna

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